Navigating Solo Law Practice: Insights from Kimberly Russell

In this episode of the Law Practice Today podcast, hosted by Terrell, we welcome Kimberly Russell, a high-stakes litigator based in Washington, DC. Kimberly shares her journey from being a journalist to becoming a solo practice attorney, emphasizing the importance of building a community with other attorneys and the value of thought leadership. She discusses her strategies for marketing, the significance of figuring out one's niche, and the challenges and rewards of running her own law firm. Kimberly also touches upon the importance of having tough conversations upfront and making strategic decisions aligned with one's brand and goals. Tune in to gain valuable insights on effectively managing and growing a law practice. 

00:00 Introduction and Podcast Overview 

00:57 Guest Introduction: Kimberly Russell 

01:40 Kimberly's Journey to Starting Her Own Law Firm 

03:11 Navigating the Solo and Small Firm Landscape 

06:23 Defining Your Niche and Ideal Client 

11:28 Marketing Strategies for Solo Practitioners 

15:32 Kimberly's Personal Branding and Thought Leadership 

18:20 Conclusion and Contact Information